Thailand Tourism 2026: Monthly Figures, Trends and Key Data

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By Stéphane Oliver

Thailand’s international tourist arrivals in 2026 show a solid first half of the year, but also a clear slowdown as the country moves into the low season, following the 32.97 million international visitors recorded in 2025.

By the end of June, Thailand had welcomed 15.87 million international visitors since the beginning of the year. June recorded 1,841,550 international arrivals, compared with 2,346,850 in May, representing a monthly decline of around 21.5%.

Thailand tourist arrivals 2026: key figures

Indicator Value Period
International arrivals 1,841,550 June 2026
Monthly change −21.5% Compared with May 2026
Cumulative international arrivals 15,874,210 January 1 to June 30, 2026
Accommodation occupancy rate 63.33% June 2026
3-month advance booking rate 18.79% June 2026

Editorial update: August 2026. Monthly figures are based on the Bank of Thailand’s Tourism Indicators, provisional data updated on July 31, 2026.

Monthly tourist arrivals in Thailand in 2026

Month Arrivals Comment
January 2026 3,277,910 High volume, supported by peak season demand.
February 2026 3,263,800 Still elevated, close to January’s level.
March 2026 2,775,200 Clear decline compared with January and February, but still a solid volume.
April 2026 2,368,900 Another monthly decline despite Songkran, with arrivals below March.
May 2026 2,346,850 Slightly lower than April, but almost stable.
June 2026 1,841,550 A marked decline as Thailand moved further into the low season.
July 2026 Coming soon Monthly update planned.
August 2026 Coming soon Monthly update planned.
September 2026 Coming soon Monthly update planned.
October 2026 Coming soon Monthly update planned.
November 2026 Coming soon Monthly update planned.
December 2026 Coming soon Monthly update planned.

Source: Bank of Thailand – Tourism Indicators, provisional data updated on July 31, 2026.

Line chart showing international tourist arrivals in Thailand from January to June 2026, with 1.84 million visitors in June and a cumulative total of 15.87 million.
Monthly international tourist arrivals in Thailand from January to June 2026. The first half of the year totaled 15.87 million visitors, including 1.84 million in June.

Thailand tourism from January to June 2026: where does the country stand?

Between January 1 and June 30, 2026, Thailand welcomed 15,874,210 international visitors.

After two very strong months in January and February, arrivals fell to 2,775,200 visitors in March, then to 2,368,900 visitors in April. May remained almost stable, with 2,346,850 international arrivals.

The slowdown became more pronounced in June, with 1,841,550 visitors. This was around 505,300 fewer arrivals than in May, representing a monthly decline of 21.5%. The change coincided with the start of a traditionally quieter period for international tourism.

Accommodation indicators also weakened. Thailand’s overall occupancy rate fell from 69.00% in May to 63.33% in June, a decrease of 5.67 percentage points.

The three-month advance booking rate also declined, from 20.89% in May to 18.79% in June. This suggests slightly weaker forward visibility for tourism operators over the coming months.

Accommodation in June 2026: Central Thailand and the South lead

Accommodation data for June 2026 shows moderate differences between Thailand’s main regions. Central Thailand, including Bangkok, recorded the highest occupancy rate, just ahead of the South.

Region Occupancy rate in June 2026
Total Thailand 63.33%
Central, including Bangkok 67.72%
South 67.05%
North 57.96%
Northeast 63.33%

In June 2026, Central Thailand and the South therefore recorded the highest occupancy rates, both slightly above 67%. The North had the lowest regional occupancy rate at 57.96%, while the Northeast matched the national average exactly.

Source markets: latest detailed ranking available

According to figures from Thailand’s Ministry of Tourism and Sports, relayed by The Nation, the main source markets as of April 26, 2026 were as follows:

Rank Country Cumulative total as of April 26, 2026
1 China 1,836,916
2 Malaysia 1,228,057
3 Russia 849,367
4 India 805,208
5 South Korea 465,702

In this ranking available as of April 26, 2026, China remains Thailand’s leading source market, ahead of Malaysia. However, these figures correspond to a cumulative total as of April 26, 2026, while monthly data from the Bank of Thailand is now available through June 2026.

Source: Thailand’s Ministry of Tourism and Sports, figures relayed by The Nation.

Songkran 2026: a short-term boost for arrivals

The week from April 6 to April 12, 2026 recorded 619,481 international arrivals, marking a significant increase compared with the previous week. This jump was largely driven by Songkran, which remains one of the biggest highlights of Thailand’s tourism calendar.

However, the full-month April data adds an important nuance: despite this New Year peak, April remained below March, with 2,368,900 international arrivals. Songkran supported visitor flows over a short period, but it did not prevent the broader seasonal slowdown.

May remained almost stable, with 2,346,850 international arrivals, before a sharper decline to 1,841,550 visitors in June.

2025 vs 2026: first-quarter tourism comparison

The year 2025 ended with 32.97 million visitors, down from 2024. In 2026, the first quarter reached 9,316,910 international arrivals, compared with 9,549,010 over the same period in 2025.

The first-quarter decline was therefore limited to 2.4%. It was mainly driven by a weaker January than in 2025, partly offset by stronger results in February and March. In other words, Thailand continues to record high visitor numbers, but the trend remains uneven and does not yet show a clear acceleration.

Period 2025 2026 Change
January 3,709,100 3,277,910 -11.6%
February 3,119,450 3,263,800 +4.6%
March 2,720,460 2,775,200 +2.0%
Total January to March 9,549,010 9,316,910 -2.4%

With April, May and June now included, Thailand reached 15,874,210 international visitors over the first six months of 2026. The overall level remains high, but the decline recorded in June confirms a mixed pattern since the beginning of the year.

Forecasts and targets for 2026

The Tourism Authority of Thailand (TAT) projects 30 to 34 million international arrivals in 2026, a deliberately cautious range that reflects geopolitical uncertainty, air connectivity constraints, energy price volatility and regional competition.

With 15,874,210 international arrivals between January 1 and June 30, 2026, the lower end of that range remains achievable. To reach 30 million visitors, Thailand would need around 14.13 million additional visitors over the final six months of the year, equivalent to an average of about 2.35 million per month.

Reaching 34 million would require around 18.13 million additional arrivals in the second half of the year, or just over 3.02 million visitors per month. That scenario would require a much stronger acceleration when the high season returns later in the year.

The June decline does not undermine the overall strength of Thailand’s tourism market, but it does call for caution when interpreting the figures.

What Thailand tourism trends mean for travelers in 2026

  • Tourist volumes remain high, especially during peak season and major events.
  • The beginning of the year was strong, particularly in January and February.
  • April, May and especially June were quieter, with a sharper decline as the low season began.
  • Less crowded periods may offer a better balance between prices and visitor numbers, depending on the destination and weather conditions.
  • Central Thailand, including Bangkok, and the South recorded the highest occupancy rates in June 2026.
  • Northern Thailand recorded the lowest regional occupancy rate in June 2026.

Methodology and sources

This page combines several types of sources:

  • monthly series published by the Bank of Thailand for the months already available;
  • government and institutional communications on visitor totals and tourism revenue;
  • weekly tourism reports relayed by Thai media based on ministry data.

It is normal for some figures to differ slightly depending on whether they refer to a full month, a cumulative total as of a specific date or a value published on a different date. This distinction is important when reading Thailand’s 2026 tourism statistics.

For monthly data from January to June 2026, the source used is the Bank of Thailand – Tourism Indicators, updated on July 31, 2026.

FAQ: Thailand tourism 2026

How many tourists visited Thailand in 2026?

As of June 30, 2026, Thailand had welcomed 15,874,210 international visitors since January 1.

How many tourists visited Thailand in January 2026?

The Bank of Thailand reports 3,277,910 international arrivals in January 2026.

How many tourists visited Thailand in February 2026?

The Bank of Thailand reports 3,263,800 international arrivals in February 2026.

How many tourists visited Thailand in March 2026?

The Bank of Thailand reports 2,775,200 international arrivals in March 2026. The first-quarter total therefore reached 9,316,910 international visitors.

How many tourists visited Thailand in April 2026?

The Bank of Thailand reports 2,368,900 international arrivals in April 2026.

How many tourists visited Thailand in May 2026?

The Bank of Thailand reports 2,346,850 international arrivals in May 2026.

How many tourists visited Thailand in June 2026?

The Bank of Thailand reports 1,841,550 international arrivals in June 2026, in its July 31, 2026 update.

What was Thailand’s hotel occupancy rate in June 2026?

Thailand’s average hotel occupancy rate reached 63.33% in June 2026. Central Thailand, including Bangkok, recorded the highest regional rate at 67.72%.

Which country led Thailand’s latest available source-market ranking?

As of April 26, 2026, China remained Thailand’s leading source market in the latest available ranking, ahead of Malaysia, according to figures from Thailand’s Ministry of Tourism and Sports relayed by The Nation.

What is the official forecast for 2026?

TAT projects 30 to 34 million international arrivals in 2026, under a cautious scenario shaped by geopolitical conditions, air connectivity and regional demand.

What is Thailand’s tourism momentum in 2026?

The situation remains solid, but the slowdown became more visible as Thailand moved into the low season. Visitor numbers remained high during the first quarter, then declined in April and May before falling more sharply in June. The first half of the year still totaled nearly 15.9 million international visitors.

To compare with the previous year, you can also read our full review of Thailand tourism in 2025.

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🔄 Last updated on August 1, 2026

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Stéphane Oliver, founder of Portail Asie
Stéphane Oliver
Founder of Portail Asie & Expat in Thailand

Passionate traveler and on-the-ground travel expert. Since 2009, Southeast Asia has been my daily life: places I've actually explored, tested itineraries and honest, no-filter feedback.

My goal is to give you reliable, up-to-date information so you can plan your trip with confidence.

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